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A '''meme''' ( ) is "an idea, behavior, or style that spreads from person to person within a culture".[ Meme]. ''Merriam-Webster Dictionary''. A meme acts as a unit for carrying culture|cultural ideas, symbols, or practices that can be transmitted from one mind to another through writing, speech, gestures, rituals, or other imitable phenomena with a mimicked theme. Supporters of the concept regard memes as cultural analogues to genes in that they self-replicate, mutate, and respond to selection|selective pressures. The word ''meme'' is a shortening (modeled on ''gene'') of ''mimeme'' (from Ancient Greek ''mīmēma'', "imitated thing", from ''mimeisthai'', "to imitate", from ''mimos'', "mime")''The American Heritage Dictionary of the English Language'': Fourth Edition, 2000 coined by British evolutionary...
Year2012 | title = The misunderstanding of memes: Biography of an unscientific object, 1976–1999 | url = | journal = Perspectives on Science | volume = 20 | issue = 1| pages = 75–104 | doi = 10.1162/POSC_a_00057 }} (This is an open access article, made freely available courtesy of MIT Press.)
P192}} and wanted to regard memes as "physically residing in the brain".{{Citation |last=Dawkins |first=Richard |authorlink=Richard Dawkins |title=The Extended Phenotype |publisher=Oxford University Press |year=1982 |isbn=0-19-286088-7 |page=109}} Later, he argued that his original intentions, presumably before his approval of Humphrey's opinion, had been simpler.Dawkins' foreword to {{harvnb|Blackmore|1999}}, p. xvi At the New Directors' Showcase 2013 in Cannes, Dawkins' opinion on memetics was deliberately ambiguous.[ Saatchi & Saatchi New Directors' Showcase 2013]